[AKEI NEWSLETTER 15호]Digital transformation of MICE company. "Excellent Case Pr…
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Digital transformation of MICE company. "Excellent Case Presentation".
On November 15, the MICE company Digital Transformation "Excellent Case Presentation" was held at the SKY31 Auditorium in Olympic-ro, Songpa-gu. The presentation focused on introducing self-development programs and online systems such as trend keywords Metabus and Gethertown.
Many investors and people paid keen attention to the presentation as it was a group of outstanding cases among the results of the MICE company's digital transformation support project in response to the digital environment accelerated by COVID-19 this year.
This project and company are corporate support programs to promote digital transformation of MICE companies, and 54 companies were selected as participating companies after document and presentation screening.
The main areas of participating companies were Metabus, Gethertown, Virtual, event management software, AI-based guidance and curation, location-based and movement platforms, and development of online platforms to enhance the convenience of participants online.
The MICE industry will be promoted next year, and details can be found on the association's website in the future.